NYTimes.com: MetroCards for Sale

Last week, the Metropolitan Transportation Authority in New York announced that it would be selling advertising space on the front of its fare cards to raise revenue. “The whole thing is available, except for the black stripe,” said Aaron Donovan, an agency spokesman. As a MetroCard-carrying subway rider and graphic designer, I offer a couple of ads that both natives and tourists might actually find useful.

Chip Kidd is a graphic designer and author.

from MetroCards for Sale

Spec work simplified

The next time a potential clients asks you to do spec work, you can just send them a link to this video that does an excellent job of explaining why it’s not cool to ask designers to do work for free. (This helpful video was created by Topic Simple, which specializes in educational web animation.) And here’s a link to AIGA’s statement about spec work.

[From the How Blog]

Forty Posters for Forty Years | New at Pentagram

Pentagram was founded 40 years ago today, on June 12, 1972, in London by the designers Alan Fletcher, Colin Forbes, Theo Crosby, Kenneth Grange and Mervyn Kurlansky. The company was formed when Pentagram’s predecessor, Crosby Fletcher Forbes, added two new partners, Grange and Kurlansky, expanding the multi-disciplinary partnership to five.

For the anniversary the 19 current Pentagram partners, under the creative direction of Harry Pearce, have designed a series of posters for the 40 years since Pentagram’s birth. Each partner created posters for two or three different years, and the only parameters for the series were the use of black, white and red (Pentagram Warm Red, of course).

http://new.pentagram.com/2012/06/forty-posters-for-forty-years/

BIER SOMMER at SFAI

BIER SOMMER
Movie Theater and Beer Garden
Friday, July 27–Saturday, July 28
3:00 pm–9:00 pm
Sponsored by Karen and John Diefenbach

Join conceptual artist Hans Winkler, Office Wiederholt, and SFAI for "BIER SOMMER: View Point Movie Theater and Beer Garden" on the quad of our historic Russian Hill campus.

BIER SOMMER explores beer gardens in the broader context of consumer and spectator culture. Discover films with
notable beer garden scenes, including Bierkampf and Das Andechser Gefuhl by Herbert Achternbusch and Herr Ober and Democrazy by Gerhard Polt. Take home beer coasters featuring original artwork from Tom Marioni, Paul Kos, Julio Cesar Morales, Nao Bustamante, and Rebecca Goldfarb. Drink fresh beer from Hofbruhaus Traunstein, one of the oldest breweries in Germany.

This two-day event is FREE and open to the public, but space is limited and advance registration is recommended. Beer and food will be available for purchase. Guests must be 21 or older to drink beer.

Reserve your FREE ticket to BIER SOMMER today:http://sfaibiersommer.eventbrite.com