The work of politically engaged artist Gerd Arntz (1900-1988) has a great visual impact and is full of information. This motivated sociologist and philosopher Otto Neurath to invite Arntz around 1922 to design the symbols for his system for visual education Isotype. Arntz designed more than 3000 symbols. Still today we can see the influence of these symbols which can be seen as radically reduced information. Many on- and off line communication designers today perceive Gerd Arntz as the godfather for visual communication. The brilliant artist and craftsman Arntz was a master in reduction and a sharing idealist. This exhibition gives insight in the work of Gerd Arntz as politically engaged artist on the one hand and as designer of timeless symbols on the other hand. (http://www.gerdarntz.org/)
The exhibition is initiated by designer Ed Annink of design studio Ontwerpwerk, The Hague.
Publication Available
Gerd Arntz, graphic designer, Ed Annink, Max Bruinsma, 2010, ISBN 978 90 6450 763 2, 010 Publishers, Rotterdam, Distributed by Idea Books (issuu.com/ontwerpwerk/docs/gerdarntz_preview,www.010.nl/catalogue/book.php?id=763)
App available
A wonderfull Gerd Arntz memory app for I-phone is available on the Appstore of I-tunes.
Check the webiste: www.gerdarntz.org
No comments:
Post a Comment