Thursday, March 4, 2010, 7 pm
Timken Lecture Hall, San Francisco campus
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John Bielenberg specializes in helping organizations find the courage and the sense of humor to consider whole new "wrong" ways of bringing their stories, ideas, and innovations out into the world.
His investment in the "value of thinking wrong" led him to create a program called Project M, designed to inspire and educate young designers, writers, photographers, and filmmakers by proving that their work—especially their wrongest thinking—can have a positive and significant impact on the world. Project M has developed projects related to a conservation area in Costa Rica, microfinancing in Ghana, New Orleans after Katrina, the community of East Baltimore, and connecting households to fresh water in Hale County, Alabama.
Bielenberg has won more than 250 design awards. He has been nominated for two Cooper-Hewitt National Design Awards, he served on the AIGA national board of directors, and he teaches at CCA. SFMOMA has acquired six of his projects, and he staged a solo exhibition there in 2000. He is a founding partner of C2, MavLab, and Nada Bike Collective, a member of AGI (Alliance Graphique International), and on the boards of Waterfall Arts and Unity College. Recently he received the Skandalaris Award for Entrepreneurship in Design from Washington University in St. Louis.
Additional links: www.pielab.org www.blanklab.org
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