AIGA | Justified Competition: 2012 Selections

AIGA’s “Justified” competition recognizes case studies that demonstrate the value of design in a clear, compelling and accessible way. Effective design will nearly always reflect the powerful emotional draw of creativity, inspiration and simplicity; and yet today, for design to be truly effective, it must also serve the client’s very specific needs.

Designers’ unique capacity for seeing problems from unexpected angles—as well as designers’ creativity and empathy with human experience—is in high demand. AIGA believes that a competition built around the case study format, rather than one built around the selection of artifacts, offers a more effective means of revealing how designers have approached clients’ problems, with all of the attendant constraints. With this in mind, the 2012 “Justified” competition honors 18 exemplary case studies of design solutions, each of which successfully demonstrate the value of design.

To learn more about the competition and the selection process, read the jurors’ comments.

AIGA | Justified Competition: 2012 Selections

People Who Like Art Are Better Than People Who Don’t, Study Finds [from UnBeige]

Pat yourself on the back because finally we have proof that you’re a superior bunch. It’s not simply reading here that makes you a better person but your love for art and design. According to a new study, people with an active interest in the arts contribute more to society than those with little or no such interest.

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To Tug Hearts, Music First Must Tickle the Neurons

by Milton Glaser

Scientists have been trying to unravel what specific components of music make it emotionally expressive. The following quiz is based on research by Daniel Levitin, director of the laboratory for music perception, cognition and expertise at McGill University.

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Searching via Web Directories

On her site The Spider's Apprentice, Linda Monash talks about online search resources including Web or subject directories – which she compares to using the "subject" option of a library card catalog.
Monash explains:

Think back to the library card catalogue analogy. In the old card files, and even in today's computer terminal library catalogues, you find information by searching on either the author, the title, or the subject. You usually choose the subject option when you want to cover a broad range of information.

Example: You'd like to create your own home page on the Web, but you don't know how to write HTML, you've never created a graphic file, and you're not sure how you'd post a page on the Web even if you knew how to write one. In short, you need a lot of information on a rather broad topic—Web publishing.

Your best bet is not a search engine, but a Web directory like the Open Directory Project, Google Directory or Yahoo. A directory is a subject-tree style catalogue that organizes the Web into major topics, including Arts, Business and Economy, Computers and Internet, Education, Entertainment, Government, Health, News, Recreation, Reference, Regional, Science, Social Science, Society and Culture. Under each of these topics is a list of subtopics, and under each of those is another list, and another, and so on, moving from the more general to the more specific.

Example: To find out about Web page publishing from Yahoo, select the Computers and Internet Topic, under which you find a subtopic on the Wide World Web. Click on that and you find another list of subtopics, several of which are pertinent to your search: Web Page Authoring, CGI Scripting, Java, HTML, Page Design, Tutorials. Selecting any of these subtopics eventually takes you to Web pages that have been posted precisely for the purpose of giving you the information you need.

If you are clear about the topic of your query, start with a Web directory rather than a search engine. Directories probably won't give you anywhere near as many references as a search engine will, but they are more likely to be on topic.

Web directories usually come equipped with their own keyword search engines that allow you to search through their indices for the information you need.

Monash offers many other valuable insights on search strategies. Check them out at The Spider's Apprentice.

from Q&A!