Pentagram Rebrands Competitive Chess, With A Spiffy 3-D Logo

When entrepreneur Andrew Paulson approached Pentagram to update the World Chess Championship, to give it all the international prestige of the Bobby Fischer era, the creative team responded with a similar trick--creating a 3-D logo constructed as much from enigma as geometric simplicity, a new look for a new era of competitive board gaming that they renamed, simply: World Chess.

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Microsoft Unveils a New Look

"In advance of one of the most significant waves of product launches in Microsoft’s history, today we are unveiling a new logo for the company."

Microsoft Unveils a New Look - The Official Microsoft Blog - Site Home - TechNet Blogs

Logos Quiz Game App

This is quiz game full of fun that consists on guessing the names of hundreds of logos from different companies. To achieve this you have a lot of clues which you can use to help you complete the game. You can also ask your friends if you don't know the answer! Challenge them to see who know more logos!

http://itunes.apple.com/us/app/logos-quiz-game/id478364212?mt=8&ls=1

[another - also from Armin Vit at Brand New]

To end the year on a positive note here are The Best Identities of 2011. As much as I enjoy posting the train wrecks, the Bests are more fun, mostly because my selections tend to generate plenty of disagreement. You can catch the worst here. Enjoy and see you in 2012.

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The Best and Worst Identities of 2011, Part I: The Worst

[From the wit of Armin Vit at Brand New.]

Without much further introduction — since now you know what to expect from our end of year round-ups — here are The Worst Identities of 2011. Enjoy! Part II: The Best will come next Monday.

For clarification: The choices are solely at my discretion. Original comments and voting results do not really influence my selections.

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Pentagram’s Abbott Miller Designs New Identity/Branding for Barnes Foundation

Pentagram’s Abbott Miller Designs New Identity/Branding for Barnes Foundation - UnBeige

http://pentagram.com/en/new/2011/09/preview-the-barnes-foundation.php

Our friends at Pentagram have this week posted information on the branding and identity work partner Abbott Miller has created for the new location. The logo is based off of the coloring of Matisse’s Joy of Life, resulting in a muted but strong, modern orange, laid out in a form based related to Albert Barnes‘ sketches for the original gallery. The main font within the logo is Milo, created by Mike Abbink, with Monitor just below, spelling out the full name of the organization. In addition to the identity, Miller and his Pentagram pals are also working on a site redesign (launched this week), as well as “environmental graphics and interpretative displays and materials.” Here’s a bit from their write-up about Miller’s process:

"To develop the identity Miller conducted extensive research of the Barnes estate and the original building at Merion. The identity’s form was suggested by a sketch by Barnes of one of his signature arrangements, a symmetrical row of paintings. Miller recognized the layout as “the DNA of Dr. Barnes’ vision,” a motif that captures the museum’s unique environment and Barnes’ singular view of art. The logo consists of a row of rectangles that recall the centered, axial hanging at the Barnes, each form containing a letter of the museum’s name. The letters play with positive and negative space, referencing the Barnes’ intention to read across works and make connections."

YIKES! ACTION ALERT: Check LogoGarden for identity work stolen from you

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ACTION ALERT: Check LogoGarden for identity work stolen from you A website promoting access to "do-it-yourself logos for entrepreneurs" starting at $79 has copied logos and other images created by designers and displayed them as LogoGarden founder John Williams's own work for sale, without the original designers' permission. Bill Gardner of Gardner Design, who found more than 200 of his own designs offered on the site, has documented Williams's outrageous and unethical behavior on the blog Rock Paper Ink, including examples of the slight modifications of well-known logos like the identity for World Wildlife Fund and Time Warner Cable.

Logorama

Design professor contributes to U.N. World Urban Forum

Assistant Professor Joshua Singer recently won a $15,000 grant from the United Nations Human Settlements Programme to grant to administer and coordinate the World Urban Campaign logo design’s worldwide competition. He will present the award at the campaign’s public launch, to take place at the fifth World Urban Forum in Rio de Janeiro in March.

Sponsored by Veolia Environment, the international competition’s jury will select three finalists. The World Urban Forum is the world’s premier gathering on urban issues. More than 15,000 leaders and representatives of government and the private, professional, academic and civil society sectors from more than 100 countries will attend. The U.N. Human Settlements Programme promotes socially and environmentally sustainable towns and cities with the goal of providing adequate shelter for all.
In the Design and Industry Department, Singer serves as coordinator of visual communication design. He is a graphic designer, artist and occasional writer. He runs a small graphic-design practice, developing independent work with a particular interest in mapping and visualizing systems. Singer has exhibited and published in the U.S. and Europe.


(from CCA SFSU)