ACTION ALERT: Check LogoGarden for identity work stolen from you
A
website promoting access to "do-it-yourself logos for entrepreneurs"
starting at $79 has copied logos and other images created by designers
and displayed them as LogoGarden founder John Williams's own work for
sale, without the original designers' permission.
Bill
Gardner of Gardner Design, who found more than 200 of his own designs
offered on the site, has documented Williams's outrageous and unethical
behavior on the blog Rock Paper Ink,
including examples of the slight modifications of well-known logos like
the identity for World Wildlife Fund and Time Warner Cable.
Williams
has made slight modifications to many of the images, presumably in an
attempt to avoid claims that he infringed on the original designers'
copyright rights, although these modifications are not enough to avoid
liability for infringement of the creator's rights in the underlying
works. It may actually increase Williams's liability by demonstrating
his willful copyright infringement.
We
believe the most powerful response we can make as a community is to
demonstrate the profession's outrage and the threat of clients' legal
action, if the rights to the design belong to the client. Several legal
actions are already in process.
Your course of action, immediately:
Three possible addresses to use for your correspondence:
LogoGarden, LLC
1011 Centre Road, Suite 322 Wilmington, DE 19805
John Williams
230 Halmerton Drive Franklin, TN 37069
Email: service@logogarden.com
This is an issue that affects us all and is such an egregious case of violating creative rights that we must take action.
Sincerely,
Richard Grefé
AIGA executive director |
Postings from the Visual Communication Design Program in the School of Design at San Francisco State University.
Friday, August 19, 2011
YIKES! ACTION ALERT: Check LogoGarden for identity work stolen from you
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